background image
If you wish to invoice your employer for noncredit courses, notify MCC upon enrollment: 1-800-818-3434.
11
Social Media
Social Media Certificate
MCC's Social Media Certificate program is designed to provide participants with
a foundation and skill set in the new, evolving world of social media. The skills
can be applied immediately in the workplace or to market a small business. All
eight classes must be attended in order to achieve a certificate. In order to get
the most of each class students should open an account in each platform prior to
the start of class. Time will not be spent creating accounts in class. The listing
below represents the order the classes occur in throughout the semester. (16
hours) $249
09/20 - 11/08
6:00pm - 8:00pm
T
B
STEWART
TEC 640 30
14420
SA 003
Introduction to Social Media
Everyday people are logging into social media sites such as Facebook, Twitter,
LinkedIn and Pinterest. Pinning, tweeting, watching amateur videos, blogging
and updating your status is just as common as turning on the television. This
course gives you an overview of the major social media sites and provides
some examples how individuals are using social media to brand themselves and
businesses are using social media as a marketing tool. (2 hours) September 29
There's a Lot to Like About Facebook
In the fast-paced world of social media marketing, some could argue that
Facebook still is king (or queen). Are you interested in learning how to utilize
Facebook to market your business or product? Want to feel more engaged with
your customers? This workshop will introduce you to the basics of business-
based social networking, get you into Facebook for some hands-on learning and
generate plenty of discussion about the advantages and disadvantages of this
phenomenally popular website. Topics include: Business pages, groups, events,
promotions, applications, targeted advertising and insights. (2 hours)
Advanced Facebook
This course is a continuation of Facebook. The instructor will expand upon the
content previously taught as well as discuss more ways to help your business by
using this platform. (2 hours)
Twitter Launch for Small Business
What is a tweet and why should your customers care? Learn the secrets of
engaging with your prospects and existing clients in 140 characters or less.
Included will be the 5 essential best practices for Twitter use for small and
growing businesses. No previous knowledge of Twitter needed: A hands-on
overview of how to set up and start tweeting will be included. (2 hours)
Pinterest, Instagram and more!
Pinterest is taking social media by storm growing at a pace much fast than
Facebook. Learn how to pin, what to pin and how pinning can play a major role
in a social media marketing plan for a business. The class will also spend time
on Instagram and other applications. This class will be a lecture format with no
time spent on personal platforms. (2 hours)
LinkedIn
LinkedIn has fast become the online networking application of choice. In this
class you'll learn the features of LinkedIn and how they can help you in business
and the job search. Topics include: home page, your profile, recommendations,
contacts, groups, and jobs. (2 hours)
Advanced LinkedIn
This course is a continuation of LinkedIn. The instructor will expand upon the
content previously taught as well as discuss more ways to help your business
grow. (2 hours)
Social Media Marketing Plan
During this course, students will present their social media marketing plans and
get feedback from the instructors. Students should come prepared with the plan
they have developed throughout the duration of the certificate. (2 hours) $249
Kickstart Your HOT New Career
Are you stuck in a job you hate? Are you ready to LOVE going to work every day?
This powerful 5-week program puts you in control of your career to start exploring
a new direction that is fulfilling, engaging and rewarding. You'll identify your ideal
job/career and create a clear vision of how your much better your life will be once
you've landed that perfect job for you. Your confidence will soar as you identify
the skills and experiences you've already developed and how to transfer them to
your ideal job/career. This is an interactive course including career assessment
exercises, goal-setting, networking and interview strategies. Please note there is
a $25 fee for a skill analysis paid to the instructor the first evening. (6 hours) $269
10/05 - 10/26
6:30pm - 7:30pm
W
B
BILAWCHUK
CAR 838 30
16198
HH 210
Not Too Late to Make 2016 the Year of Your
Dream Career!
Are you ready to make 2016 the Year of your Dream Career? Not sure where to start?
Join Kim Bilawchuk Career coach to discover the keys to setting and achieving the
career goals you really want in 2016. (1.5 hours) $30
During this 90 minute interactive workshop you will:
· Identify the career goals you really want and are most likely to achieve
· Create your own Career Success Strategy
· Get into action and create huge momentum to keep going
· And much, much more!
09/21
6:30pm - 8:00pm
W
B
BILAWCHUK
CAR 843 30
16631
HH 210
09/14
6:30pm - 8:00pm
W
L
BILAWCHUK
CAR 843 80
16630
LC 105
Fall2016 schedule-48page.indd 11
11/07/2016 13:03