T=Tuesday
R=Thursday
S=Saturday
L=Lowell
WEB=Online Courses
participants with a foundation and skill set in the new, evolving
world of social media. The skills can be applied immediately in the
workplace or to market a small business. All eight classes must be
attended in order to achieve a certificate. In order to get the most of
each class, students should open an account in each platform prior
to the start of class. Time will not be spent creating accounts in class.
(16 hours) $249. Course topics below. Please bring a flash drive.
6/4-7/30
Facebook, Twitter, LinkedIn and Pinterest. Pinning, tweeting,
watching amateur videos, blogging and updating your status is just
as common as turning on the television. This course gives you an
overview of the major social media sites and provides some
examples how individuals are using social media to brand
themselves and businesses are using social media as a marketing
tool. (2 hours)
social networking, get you into Facebook for some hands-on learning
and generate plenty of discussion about the advantages and
disadvantages of this phenomenally popular website. (2 hours)
clients in 140 characters or less. A hands-on overview of how to set
up and start tweeting will be included. (2 hours)
in a social media marketing plan for a business. The class will also
spend time on Google + and other applications. (2 hours)
help you in business and the job search. (2 hours)
marketing plans and get feedback from the instructors. Students
should come prepared with the plan they have developed throughout
the duration of the certificate. (2 hours)
understanding of Windows and the Internet are prerequisites. To earn a
certificate in web design, candidates must complete the following five
courses: Photoshop Skills for the Web, Dreamweaver Basics and
Essentials, HTML and CSS Basics, Advanced Dreamweaver and CSS and
Maintaining a Website. Please contact Mary Wheeler at
wheelerm@middlesex.mass.edu if you have questions about coursework
or to request a certificate. Students who earn the Web Design certificate
can be awarded 3 credits for Course #ART 158, Introduction to Web
Design.
photos and optimize for use in web based projects. Some of the topics
covered will include file formats, color corrections, selections, spot touch
ups, cropping, resizing, adjustment layers, adding text, how to composite
images, special effects and more. Students will to create headers,
background images, banner ads and other content that can then be
integrated into Adobe Dreamweaver. (21 hours) $379
7/6-8/17
percent of web professionals. Students will use work flow to define sites,
format text, insert graphics and media, create hyperlinks, tables, and
forms. Students will create a 5-page, working website and practice
publishing it to a simulated web host. Students must have working
knowledge of Windows. (21 hours) $379
7/8-8/19
developing a website from client meeting to site launch and beyond.
Topics will include work flow, client meetings, contracts, color, wire
framing, web hosting, domain registration, development, SEO (Search
Engine Optimization) and analytics. Students will also learn to
incorporate Facebook and Twitter (social media plug-ins) into their
site. (12 hours) $189
6/8-6/29